{"id":15203,"date":"2020-09-14T14:40:16","date_gmt":"2020-09-14T12:40:16","guid":{"rendered":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2020\/09\/14\/nouveau-laureat-audrey-destang-popee\/"},"modified":"2020-09-14T14:40:16","modified_gmt":"2020-09-14T12:40:16","slug":"nouveau-laureat-audrey-destang-popee","status":"publish","type":"post","link":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2020\/09\/14\/nouveau-laureat-audrey-destang-popee\/","title":{"rendered":"[Nouveau Laur\u00e9at] – Audrey Destang \u2013 POPEE"},"content":{"rendered":"\t\t
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Audrey Destang \u2013 Fondatrice de POPEE<\/i><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAudrey a fond\u00e9 POPEE<\/a>, votre papier toilette recycl\u00e9, sans produits toxiques et 100%<\/strong>\u00a0mad<\/strong>e in France. <\/strong>Cette laur\u00e9ate du programme Start de R\u00e9seau Entreprendre\u00ae Paris r\u00e9pond \u00e0 nos questions s<\/strong>ur son pa<\/strong>rcours, la vision du projet et le r\u00e9seau.<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Son parcours<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tDipl\u00f4m\u00e9e de l\u2019ESSEC Busines School en 2015, et suite \u00e0 de nombreux stages en communication et d\u00e9veloppement d\u2019entreprise, j\u2019ai travaill\u00e9 pendant 4 ans, en temps qu\u2019associ\u00e9e et COO chez Early Metrics. Apr\u00e8s une belle croissance et beaucoup d\u2019apprentissage (passage de 4 \u00e0 60 salari\u00e9s, ouverture de 3 pays), je d\u00e9cide de me lancer dans ma propre aventure : Popee \u00e9tait n\u00e9 !\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAnecdote amusante : je suis championne r\u00e9gionale de grec ancien en Aquitaine \ud83d\ude42<\/em>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Comment t\u2019est venue l\u2019id<\/strong>\u00e9e de POPEE ? <\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tQuand j\u2019ai appris qu\u2019on coupait chaque jour 270 000 arbres pour fabriquer des papiers du quotidien \u00e0 usage unique, \u00e7a m\u2019a un peu \u00e9nerv\u00e9e. Quand j\u2019ai appris ensuite que ces papiers \u00e9taient majoritairement fabriqu\u00e9s \u00e0 partir d\u2019une mati\u00e8re premi\u00e8re voyageant en avion depuis l\u2019Am\u00e9rique latine ou la Scandinavie, \u00e7a m\u2019a carr\u00e9ment fait sortir de mes gonds. Et quand j\u2019ai r\u00e9alis\u00e9 qu\u2019on mettait plein de produits toxiques dans mon papier toilette, l\u00e0 j\u2019ai carr\u00e9ment pris une d\u00e9cision radicale : j\u2019ai cr\u00e9\u00e9 Popee, mon petit poussin roi du petit coin !\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Quel a \u00e9t<\/strong>\u00e9 l<\/strong>\u2019\u00e9l<\/strong>\u00e9ment d\u00e9clencheur pour entreprendre ?<\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tPendant un trimestre, j\u2019ai donn\u00e9 des cours d\u2019entrepreneuriat \u00e0 l\u2019ESSEC. Un jour, un de mes \u00e9tudiants m\u2019a demand\u00e9 comment je pouvais \u00eatre s\u00fbre de ce que j\u2019avan\u00e7ais alors que je n\u2019avais jamais cr\u00e9\u00e9 ma propre entreprise. C\u2019est un des \u00e9l\u00e9ments qui a d\u00e9clench\u00e9 ma mise \u00e0 100% sur Popee, qui n\u2019\u00e9tait alors qu\u2019un side project.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La vision \u00e0 3\/5 ans<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tD\u2019ici 3 \u00e0 5 ans, j\u2019ai pour ambition que Popee devienne le leader europ\u00e9en des produits d\u2019hygi\u00e8ne intime \u00e0 usage unique.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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L\u2019accompagnement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tLe professionnalisme reconnu des profils de R\u00e9seau Entreprendre\u00ae Paris est un vrai atout.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pourquoi as-tu voulu te faire accompagner par R\u00e9seau Entreprendre\u00ae Paris ?<\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tLe professionnalisme reconnu des profils de R\u00e9seau Entreprendre\u00ae Paris est un vrai atout, et j\u2019esp\u00e8re avoir la chance d\u2019en profiter \u00e0 100% dans les prochains mois ! Les entretiens r\u00e9alis\u00e9s avec les six entrepreneurs et membres du R\u00e9seau pendant la phase de s\u00e9lection ont confirm\u00e9 cette premi\u00e8re impression tr\u00e8s positive.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Qu\u2019<\/strong>attend-tu de ton accompagnement ?<\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tLes enjeux les plus importants pour ces prochaines ann\u00e9es sur lesquels Popee souhaiterait \u00eatre accompagn\u00e9 sont la logistique, le mod\u00e8le \u00e9conomique et la scalabilit\u00e9. En d\u2019autres mots\u00a0: comment grandir rapidement sans se tromper de priorit\u00e9s\u00a0?\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u00a0\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u00a0\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tPOPEE est une entreprise accompagn\u00e9e par R\u00e9seau Entreprendre\u00ae Paris, r\u00e9seau priv\u00e9 de chefs d\u2019entreprises qui a vocation \u00e0 aider des cr\u00e9ateurs et repreneurs d\u2019entreprise au d\u00e9marrage de leurs projets. En 15 ans, la structure a accompagn\u00e9 plus de 520 projets (Michel et Augustin, My Little Paris, Mano Mano, Cheerz\u2026), apport\u00e9 14M\u20ac de pr\u00eats d\u2019honneur et accompagn\u00e9 la cr\u00e9ation de plus de 17 500 emplois.<\/em>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":15204,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[],"class_list":["post-15203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\n[Nouveau Laur\u00e9at] - Audrey Destang \u2013 POPEE - R\u00e9seau Entreprendre Paris<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta 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