{"id":14982,"date":"2019-07-16T12:21:15","date_gmt":"2019-07-16T10:21:15","guid":{"rendered":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2019\/07\/16\/nouveaux-laureats-tiphaine-bordier-et-aurelien-corveste-matatie\/"},"modified":"2019-07-16T12:21:15","modified_gmt":"2019-07-16T10:21:15","slug":"nouveaux-laureats-tiphaine-bordier-et-aurelien-corveste-matatie","status":"publish","type":"post","link":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2019\/07\/16\/nouveaux-laureats-tiphaine-bordier-et-aurelien-corveste-matatie\/","title":{"rendered":"[Nouveaux Laur\u00e9ats] – Tiphaine Bordier et Aur\u00e9lien Corveste – Matatie"},"content":{"rendered":"\t\t
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Tiphaine et Aur\u00e9lien \u2013 Fondateurs de Matatie<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u00ab Un monde o\u00f9 tous les enfants allergiques et intol\u00e9rants se sentent comme les autres<\/strong>\u00a0\u00bb \u2013 c\u2019est la mission que se sont donn\u00e9e Tiphaine et Aur\u00e9lien. Avec Matatie<\/a>, ils produisent des petits g\u00e2teaux gourmands et pratiques dans leur propre atelier de fabrication pour une garantie sans allerg\u00e8nes \u00e0 mention obligatoire. Ils r\u00e9<\/strong>pondent \u00e0 nos questions sur leur parcours, leur projet et l\u2019accompagnement du r\u00e9seau. <\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Leur parcours<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAur\u00e9lien :<\/strong> Apr\u00e8s mon dipl\u00f4me \u00e0 Grenoble Ecole de Management, j\u2019ai rejoint le cabinet de recrutement UPTOO, sp\u00e9cialis\u00e9 dans les m\u00e9tiers de la vente. J\u2019ai eu la chance de b\u00e9n\u00e9ficier d\u2019une formation tr\u00e8s exigeante en interne sur les techniques de vente. En effet, pour vendre des bons profils commerciaux, il faut soi-m\u00eame \u00eatre bon commercial !\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tTiphaine :<\/strong> J\u2019ai fait l\u2019 EM Lyon. A la sortie de l\u2019\u00e9cole, j\u2019ai \u00e9t\u00e9 accompagn\u00e9e par Agroparistech pour d\u00e9velopper Matatie. En parall\u00e8le, j\u2019ai pass\u00e9 mon CAP P\u00e2tisserie en candidate libre.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tJ\u2019ai rencontr\u00e9 Aur\u00e9lien en classe pr\u00e9pa. Notre amiti\u00e9 a plus de dix ans, maintenant. Apr\u00e8s quelques mois de commercialisation, fin 2017, j\u2019ai senti le besoin et l\u2019envie d\u2019avoir un associ\u00e9 pour d\u00e9velopper Matatie. J\u2019ai propos\u00e9 \u00e0 Aur\u00e9lien qui a accept\u00e9\u00a0!\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Comment vous est venue l\u2019id\u00e9e de Matatie ?<\/span><\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tTiphaine :<\/strong> En 2010, ann\u00e9e o\u00f9 je suis entr\u00e9e en \u00e9cole de commerce, je suis devenue tatie<\/em> d\u2019une petite fille allergique aux \u0153ufs et aux arachides. D\u00e8s les premi\u00e8res ann\u00e9es, j\u2019ai observ\u00e9 \u00e0 quel point elle souffrait de ne pas pouvoir manger comme tout le monde. Pour ses parents, c\u2019\u00e9tait tr\u00e8s compliqu\u00e9 de trouver des solutions. J\u2019ai observ\u00e9 qu\u2019il n\u2019y avait aucune solution pour ces enfants : les rares produits qui existaient \u00e9taient sans gluten ou sans lait seulement et, surtout, ces produits \u00e9taient \u00e0 destination d\u2019adultes (couleurs p\u00e2les, arguments \u00ab sant\u00e9 \u00bb mis en avant, etc.).\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAlors que 8% des enfants sont touch\u00e9s par les allergies alimentaires contre 2% des adultes, je trouvais incroyable qu\u2019il n\u2019y ait pas de produit adapt\u00e9.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Quel a \u00e9t\u00e9 l\u2019\u00e9l\u00e9ment d\u00e9clencheur pour entreprendre ?<\/strong><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAu bout de 3 ans d\u2019\u00e9cole, il n\u2019y avait toujours pas de produit adapt\u00e9. En derni\u00e8re ann\u00e9e, j\u2019ai choisi un parcours entrepreneuriat, je songeais d\u00e9j\u00e0 \u00e0 sauter le pas. Les enseignements et mes observations dans ma famille m\u2019ont finalement donn\u00e9 envie de tenter ma chance.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La vision \u00e0 3\/5 ans<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAujourd\u2019hui, Matatie offre des moments gourmands aux enfants allergiques. Demain, nous souhaitons faire de Matatie la marque de r\u00e9f\u00e9rence des produits bons et \u00ab sans \u00bb pour les enfants. Nous fabriquons tous nos produits nous-m\u00eames. Nous avons l\u2019ambition de garder cette ma\u00eetrise. Enfin, nous avons de nombreuses perspectives \u00e0 l\u2019export car malheureusement l\u2019allergie alimentaire n\u2019a pas de fronti\u00e8re.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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L\u2019accompagnement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u00ab Nous avons h\u00e2te de rencontrer les autres membres du r\u00e9seau, afin que nous puissions \u00e9changer sur des probl\u00e9matiques communes, mais aussi nous inspirer des belles r\u00e9ussites des pr\u00e9c\u00e9dents laur\u00e9ats !\u00a0\u00bb<\/span><\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pourquoi avez-vous voulu vous faire accompagner par R\u00e9seau Entreprendre\u00ae Paris ?<\/span><\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tIl y a quelques mois nous avons entam\u00e9 notre phase d\u2019acc\u00e9l\u00e9ration. Nous \u00e9tions convaincus que R\u00e9seau Entreprendre\u00ae Paris \u00e9tait le meilleur r\u00e9seau pour nous accompagner \u00e0 ce moment de l\u2019aventure. La phase de s\u00e9lection nous l\u2019a, d\u2019ailleurs, largement confirm\u00e9 !\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Qu\u2019attendez-vous de votre accompagnement ?<\/span><\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tNous pensons qu\u2019il nous aidera \u00e0 prendre le recul suffisant pour faciliter nos prises de d\u00e9cision et le pilotage de l\u2019entreprise. Nous avons h\u00e2te de rencontrer les autres membres du r\u00e9seau, afin que nous puissions \u00e9changer sur des probl\u00e9matiques communes, mais aussi nous inspirer des belles r\u00e9ussites des pr\u00e9c\u00e9dents laur\u00e9ats !\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMatatie est une entreprise accompagn\u00e9e par R\u00e9seau Entreprendre\u00ae Paris, r\u00e9seau priv\u00e9 de chefs d\u2019entreprises qui a vocation \u00e0 aider des cr\u00e9ateurs et repreneurs d\u2019entreprise au d\u00e9marrage de leurs projets. En 15 ans, la structure a accompagn\u00e9 plus de 500 projets (Michel et Augustin, My Little Paris, Mano Mano, Cheerz\u2026), apport\u00e9 14M\u20ac de pr\u00eats d\u2019honneur et accompagn\u00e9 la cr\u00e9ation de plus de 17 500 emplois.<\/em>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":14984,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[],"class_list":["post-14982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\n[Nouveaux Laur\u00e9ats] - Tiphaine Bordier et Aur\u00e9lien Corveste - Matatie - R\u00e9seau Entreprendre Paris<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, 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