{"id":14975,"date":"2019-06-27T16:12:40","date_gmt":"2019-06-27T14:12:40","guid":{"rendered":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2019\/06\/27\/nouveaux-laureats-charlotte-husson-et-astrid-legmann-mister-k\/"},"modified":"2019-06-27T16:12:40","modified_gmt":"2019-06-27T14:12:40","slug":"nouveaux-laureats-charlotte-husson-et-astrid-legmann-mister-k","status":"publish","type":"post","link":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2019\/06\/27\/nouveaux-laureats-charlotte-husson-et-astrid-legmann-mister-k\/","title":{"rendered":"[Nouveaux Laur\u00e9ats] – Charlotte Husson et Astrid Legmann – Mister K"},"content":{"rendered":"\t\t
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Charlotte et Astrid \u2013 Fondatrices de Mister K<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tCharlotte et Astrid ont fond\u00e9 Mister K<\/a>, une marque de v\u00eatements pour femmes, brod\u00e9s de mantras motivants. Plus qu\u2019une simple marque, Mister K reverse 5% du montant des ventes \u00e0 la recherche contre tous les Cancers \u00e0 l\u2019h\u00f4pital Gustave Roussy. Les deux entrepreneures nous parlent de leur parcours dans l\u2019univers de la mode et de leurs ambitions pour Mister K.<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Leurs parcours<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tCharlotte et Astrid sont deux entrepreneures passionn\u00e9es par l\u2019univers de la mode. Charlotte, dipl\u00f4m\u00e9e du Studio Bercot, a \u00e9t\u00e9 directrice Artistique et Styliste chez S\u00e9zane.
\nAstrid est dipl\u00f4m\u00e9e d\u2019un Master en Marketing et Management, Master sp\u00e9cialis\u00e9 en Marketing (EDHEC) puis Master en Marketing et Management des M\u00e9tiers de la Mode (IFM). Elle a \u00e9t\u00e9 durant 8 ans Merchandising manager pour Comptoir des Cotonniers.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Comment vous est venue l\u2019id\u00e9e de Mister K ? Et quel a \u00e9t\u00e9 l\u2019\u00e9l\u00e9ment d\u00e9clencheur pour entreprendre ?<\/span><\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tCharlotte :<\/strong> En 2013, j\u2019ai d\u00e9couvert que j\u2019\u00e9tais atteinte d\u2019un cancer \u00e0 un stade avanc\u00e9. Aujourd\u2019hui, je vais tr\u00e8s bien. L\u2019irruption brutale du cancer dans ma vie de modeuse m\u2019a permis de me recentrer sur l\u2019essentiel. J\u2019ai d\u00e9cid\u00e9 de transformer l\u2019\u00e9preuve en quelque chose d\u2019utile et de positif : oser entreprendre et cr\u00e9er Mister K pour rebondir en imaginant ce projet qui donne du sens \u00e0 ce que j\u2019ai v\u00e9cu. Astrid rejoint l\u2019aventure Mister K en juillet 2018.
\nAstrid :<\/strong> Apr\u00e8s 8 ans pass\u00e9s dans une marque de mode, je ne trouvais plus de sens dans ce que je faisais, j\u2019avais l\u2019impression que la mode que je faisais ne correspondait plus \u00e0 mes attentes et aux attentes des clientes. Et aucune marque existante ne m\u2019offrait ce que je recherchais\u2026\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La vision \u00e0 3\/5 ans<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAvec Mister K, nous sommes convaincues qu\u2019une nouvelle fa\u00e7on de concevoir la mode, doit na\u00eetre, en cr\u00e9ant une alternative aux marques existantes\u202f: plus raisonn\u00e9e, plus engag\u00e9e, plus transparente, plus sinc\u00e8re, incarn\u00e9e, plus proches de ses clientes et participative.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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L\u2019accompagnement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Pourquoi avez-vous voulu vous faire accompagner par R\u00e9seau Entreprendre\u00ae Paris ?<\/strong><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tNous sommes un bin\u00f4me hyper compl\u00e9mentaire, mais nous avons des lacunes, en finance notamment. Par ailleurs, le r\u00e9seau nous a \u00e9t\u00e9 recommand\u00e9 par d\u2019autres entrepreneurs.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Qu\u2019attendez-vous de votre accompagnement ?<\/span><\/strong><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tNous attendons de R\u00e9seau Entreprendre\u00ae Paris qu\u2019il nous accompagne sur ces questions et qu\u2019il nous aide \u00e0 nous d\u00e9velopper. Nous sommes aussi tr\u00e8s heureuses de pouvoir rencontrer d\u2019autres entrepreneurs et d\u2019\u00e9changer avec eux.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u00a0\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMister K est une entreprise accompagn\u00e9e par R\u00e9seau Entreprendre\u00ae Paris, r\u00e9seau priv\u00e9 de chefs d\u2019entreprises qui a vocation \u00e0 aider des cr\u00e9ateurs et repreneurs d\u2019entreprise au d\u00e9marrage de leurs projets. En 15 ans, la structure a accompagn\u00e9 plus de 500 projets (Michel et Augustin, My Little Paris, Mano Mano, Cheerz\u2026), apport\u00e9 14M\u20ac de pr\u00eats d\u2019honneur et accompagn\u00e9 la cr\u00e9ation de plus de 17 500 emplois.<\/em>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":14976,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[],"class_list":["post-14975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\n[Nouveaux Laur\u00e9ats] - Charlotte Husson et Astrid Legmann - Mister K - R\u00e9seau Entreprendre Paris<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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