{"id":14852,"date":"2017-09-01T10:41:45","date_gmt":"2017-09-01T08:41:45","guid":{"rendered":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2017\/09\/01\/culture-dentreprise-coeur-recrutement\/"},"modified":"2017-09-01T10:41:45","modified_gmt":"2017-09-01T08:41:45","slug":"culture-dentreprise-coeur-recrutement","status":"publish","type":"post","link":"https:\/\/reseauentreprendre-dev.sugarpepperandsalt.com\/paris\/2017\/09\/01\/culture-dentreprise-coeur-recrutement\/","title":{"rendered":"La culture d’entreprise au coeur du recrutement"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\tLa culture d\u2019entreprise<\/em><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tLes invit\u00e9s<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAnimation par Eve Chegaray<\/strong> (BFM Business), avec :\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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  • Fr\u00e9d\u00e9ric Duponchel\u00a0(Fondateur et Managing Partner \u2013 Accuracy)<\/li>
  • J\u00e9r\u00e9my Cl\u00e9dat (Fondateur \u2013 Jukebox \/ Welcome to the jungle)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\t\u00a0<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tLes id\u00e9es fortes<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\t\u00a0\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tLa culture d\u2019entreprise au c\u0153ur du recrutement<\/u><\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tLes entreprises ont de plus en plus de mal \u00e0 diffuser leurs offres d\u2019emplois, dans la multitude d\u2019annonces qui circulent. De plus, les algorithmes les plus sophistiqu\u00e9s sont impuissants \u00e0 proposer la bonne offre au bon candidat, car ce matching repose pour beaucoup sur la culture de l\u2019entreprise\u00a0\u2013 irr\u00e9ductible \u00e0 l\u2019offre elle-m\u00eame.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tC\u2019est donc cette dimension que Welcome to the Jungle <\/em>cherche \u00e0 mettre en avant, en devenant le premier \u00ab\u00a0m\u00e9dia\u00a0du recrutement \u00bb. J\u00e9r\u00e9my Cl\u00e9dat consid\u00e8re que \u00ab\u00a0l\u2019avantage comp\u00e9titif entre les entreprises r\u00e9side aujourd\u2019hui dans la culture qu\u2019elles initient, dans les actions qu\u2019elles mettent en place, pour f\u00e9d\u00e9rer leurs collaborateurs au-del\u00e0 de la r\u00e9mun\u00e9ration\u00a0\u00bb. Il met en garde contre la segmentation entre grands groupes et startups, expliquant qu\u2019au sein d\u2019une m\u00eame entreprise (quelle que soit sa taille) peuvent cohabiter plusieurs environnements diff\u00e9rents et qu\u2019il revient au candidat de chercher l\u2019\u00e9quipe qui lui correspond. L\u2019environnement de travail est essentiel \u00e0 l\u2019\u00e9panouissement des collaborateurs. J\u00e9r\u00e9my Cl\u00e9dat et Fr\u00e9d\u00e9ric Duponchel soulignent d\u2019ailleurs tous les deux que la s\u00e9paration vie professionnelle-vie personnelle ne tient plus, surtout \u00e0 notre \u00e9poque.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tLa culture d\u2019entreprise est n\u00e9anmoins malmen\u00e9e par un march\u00e9 du travail tendu\u00a0: les candidats valorisent d\u2019abord des crit\u00e8res tels que la r\u00e9mun\u00e9ration ou la r\u00e9putation de l\u2019entreprise, alors qu\u2019ils devraient s\u2019int\u00e9resser davantage \u00e0 la qualit\u00e9 de l\u2019environnement de travail, \u00e0 la composition des \u00e9quipes.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tTout entrepreneur doit donc veiller \u00e0 pr\u00e9server la culture de son entreprise, notamment lors des recrutements. La relation humaine doit primer sur les comp\u00e9tences, qui sont affaire d\u2019apprentissage. Lorsqu\u2019une complication humaine se fait sentir, il est d\u00e9j\u00e0 trop tard\u00a0: le chef d\u2019entreprise doit tout faire pour pr\u00e9server la qualit\u00e9 de l\u2019environnement de travail. Certaines fois, une personne suffit \u00e0 \u00ab\u00a0pourrir\u00a0\u00bb toute l\u2019ambiance d\u2019une entreprise.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    \n\t\t\t\t\t\t\t\t\tJ\u00e9r\u00e9my Cl\u00e9dat rappelle d\u2019ailleurs que 2% des employ\u00e9s quittent leur entreprise \u00e0 l\u2019issue de leur premier jour\u00a0et que 30% des d\u00e9parts ont lieu la premi\u00e8re ann\u00e9e. Pour y rem\u00e9dier, J\u00e9r\u00e9my Cl\u00e9dat et Fr\u00e9d\u00e9ric Duponchel rappellent l\u2019importance des \u00e9tapes suivantes\u00a0:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    • Un on-boarding de qualit\u00e9<\/li>
    • Une p\u00e9riode d\u2019essai prise pour ce qu\u2019elle doit \u00eatre (validation mutuelle entre l\u2019entreprise et son collaborateur)<\/li>
    • Des entretiens r\u00e9guliers, qui prennent en compte la comp\u00e9tence autant que le savoir-\u00eatre<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      \n\t\t\t\t\t\t\t\t\t\u00a0<\/u>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      \n\t\t\t\t\t\t\t\t\tLe r\u00f4le du dirigeant<\/u>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      \n\t\t\t\t\t\t\t\t\tLe r\u00f4le du chef d\u2019entreprise est d\u2019abord de \u00ab\u00a0faire don de son temps\u00a0\u00bb \u00e0 ses collaborateurs. J\u00e9r\u00e9my Cl\u00e9dat et Fr\u00e9d\u00e9ric Duponchel s\u2019accordent \u00e0 consid\u00e9rer que le management des \u00e9quipes et la r\u00e9flexion autour de la culture d\u2019entreprise repr\u00e9sentent 30% de leur agenda. Car cr\u00e9er une culture d\u2019entreprise n\u2019est pas (seulement) affaire de \u00ab\u00a0gadgets\u00a0\u00bb\u00a0: \u00e9v\u00e9nements teambuilding, Comit\u00e9 d\u2019Entreprise, proposition de cours pour les employ\u00e9s. Elle repose sur un travail de fond du dirigeant pour \u00e9couter ses \u00e9quipes et les motiver. C\u2019est le \u00ab\u00a0People First\u00a0\u00bb que d\u00e9fend Fr\u00e9d\u00e9ric Duponchel chez Accuracy.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
      \n\t\t\t\t
      \n\t\t\t\t\t\t\t\t\tLe r\u00f4le du chef d\u2019entreprise est ensuite de d\u00e9finir et d\u2019incarner les valeurs de l\u2019entreprise. Il doit veiller \u00e0 les confronter \u00e0 la r\u00e9alit\u00e9 du terrain et \u00e0 en v\u00e9rifier la coh\u00e9rence \u2013 clef de leur succ\u00e8s. Cette co-construction a conduit Fr\u00e9d\u00e9ric Duponchel \u00e0 laisser continuellement ouverte la porte de son bureau. Tous ses collaborateurs sont invit\u00e9s \u00e0 le rencontrer directement \u2013 ceux qui n\u2019osent pas se rattrapent au cours de petits d\u00e9jeuners organis\u00e9s en petit effectif.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
      \n\t\t\t\t
      \n\t\t\t\t\t\t\t\t\tLe r\u00f4le du chef d\u2019entreprise est enfin celui de l\u2019exemplarit\u00e9. Exemplarit\u00e9 dans les situations compliqu\u00e9es\u00a0: lors de la crise de 2008, les associ\u00e9s d\u2019Accuracy ont accept\u00e9 de r\u00e9duire fortement leur r\u00e9mun\u00e9ration, permettant de recruter pour tenir les objectifs long terme de l\u2019entreprise. Exemplarit\u00e9 dans le management\u00a0: en Espagne, les deux associ\u00e9s d\u2019Accuracy ont \u00e9t\u00e9 cong\u00e9di\u00e9s, apr\u00e8s que leurs \u00e9quipes ont fait \u00e9tat de leur mode d\u2019encadrement fond\u00e9 sur la pression et la peur.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
      \n\t\t\t\t
      \n\t\t\t\t\t\t\t\t\tEn un mot, le r\u00f4le du dirigeant est de d\u00e9velopper le \u00ab\u00a0patriotisme d\u2019entreprise\u00a0\u00bb.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":14853,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[],"class_list":["post-14852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"\nLa culture d'entreprise au coeur du recrutement - R\u00e9seau Entreprendre Paris<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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